Sarah JamesInstagram verification is one of the elusive status symbols on social media that you can’t purchase. Hence it is extremely valuable and sought-after. The process of being social media verified is an essential stage in the development of many businesses. You can always boost your advertising budget to produce more leads.
Simply said, having your account confirmed may greatly impact how people perceive your business. This tutorial will cover everything you need to know about getting verified on Instagram. It includes the verification procedure, how to seek verification, and more.
What does Instagram’s verified badge mean?
A blue checkmark appears next to your profile name when you are verified on Instagram. The check demonstrates that a public figure, such as a celebrity or company, is the account’s owner.
One question you could have as a company using Instagram is, “How do I get my account verified? For you to receive the coveted blue checkmark on your profile, most social networking platforms have some sort of verification” process.
Why do you want Instagram verified?
According to data, most prominent Instagram accounts are verified. As your Instagram profile develops, you’ll want to become verified to differentiate yourself from the crowd. Verified accounts often have a 30% greater engagement rate than unverified ones and are regarded as being more reliable.
Other justifications for verification include the following:
1. Impersonation is prevented. The verification badge’s primary function is to confirm that account holders are who they claim to be. Your profile’s blue check mark lets visitors and followers know that you’re the real deal, not a phony account.
2. It provides legitimacy. Because Instagram followers know you are the official business account of a brand, you get credibility and reliability. The blue tick serves as a status indication for users that it is worthwhile to follow your account.
3. You gain entry to exclusive features. Sharing links in Stories can increase engagement and conversions for your Instagram marketing. To use this feature, you usually need at least 10,000 followers; however, if you’re verified, you can do so regardless of your follower count.
4. Verified accounts show up more frequently in searches. Last but not least, if users search Instagram for material in your category and your account is verified, you can show up higher in search results.
Is it challenging to become Instagram verified?
The good news is that it’s really simple to apply to have your Instagram account verified (you can see how in the tutorial below). The bad news is that it can be challenging to actually get approved.
How Instagram validates accounts is well known. The rules outline the conditions your account must achieve to be eligible.
1. Authentic. You have to be a natural person, a famous person, or a legally recognized business. To verify it, you’ll need identification and legitimate company documentation.
2. Unique. Multiple accounts for the same individual or business are not permitted (unless they are language-specific accounts). Instagram doesn’t verify fan accounts or general interest content (such as memes).
3. Complete. When you apply, your Instagram profile must, at the very least, be public. It must have an Instagram bio and profile photo and be active. Although “be active” isn’t explicitly stated, you can interpret it to suggest that you routinely post, share, or comment on stuff.
4. Notable. Most people find this part to be the most difficult. Your account name must represent a “well-known, highly searched for” brand or person to be considered significant. Instagram does not analyze paid or promotional content just accounts mentioned on numerous news sites.
These are in addition to the fundamental standards of observing Instagram terms of service and community guidelines. These requirements also imply you don’t need a specific quantity of followers to get verified; you can apply for verification as soon as you sign up and finish creating your profile.